You've got to go beyond the checklist if you're going to land the job of your dreams. Aspiring Creative Checklist: -Website to showcase your work -PDF of work to email to people -A3/A4 portfolio to take to interviews -Neatly laid out, easy to read resume -Cute little leave behind for interviews If you’re a regular Junior reader chances are you have every item on the aspiring creative checklist. But is it enough? Maybe. Maybe not. But it’s definitely a good ... Read More! »

When it comes to speaking at Junior - you can't go wrong with a good ol' fashion triangle diagram. In what was our first event for 2012, Ben Couzens - CD at Clemenger BBDO Melbourne gave his 10 tips a bit over 10 minutes. Not that we minded - even the band due to play that stood lingering at the back of the room learnt a thing or two about how to make an awesome ad. ... Read More! »

Toughen up buttercup. It's worth it in the end. I’m pretty sure if you’re reading this you’ve flicked through an award annual or two or taken a look at an advertising site on the web. And I’m pretty sure that after doing that you’ve thought to yourself that everything that’s ever been done has in fact been done. Well guess what – You’re not alone. We all feel like that. And on a regular basis too. And that is why we are creatives. Because we want to do ... Read More! »

Why? This week, Stan says that's the most appropriate question to ask. When you show your work to people chances are there are gonna be things that people don’t like. It’s an occupational hazard to be honest. But rather than getting annoyed or trying to change their mind, I suggest you ask why they don’t like it and how they would make it better. Then go away and spend some more time with your unloved idea, and see if their feedback makes it better. If it doesn’t, ... Read More! »

By leaving the mixtape mixing up to Comeback Kid this was always going to happen. We've got a bunch of songs from when we were Juniors. Actual, twee sized juniors. Fun! [audio:http://dl.dropbox.com/u/5619898/Junior%20Mix%20Tape%2009.mp3] Or, right click here to download. Every month we like to profile a young artist/designer/writer/etc via the mixtape cover. Are you interested? Email us, wtf@lifeatthebottom.com Hilary Sloane mastered our cover this month -- a RMIT Grad ... Read More! »

YOU! Focus. In the land of the creative, the idea is king. You can be a good designer. A top notch photographer. Or a damn fine writer. But if that’s all you are, then what you do can generally be done by someone else. Often for less than you charge or get paid for. Hell even clients think they can write. And that’s why ideas are important. And having them is even more important. Because ideas aren’t easy to come by. Especially good ones. And the better the ... Read More! »