This week Stan (http://branddna NULL.blogspot NULL.com) reminds us we need to multi-task.
Careerwise you need to have a double focus.
A focus on the job or task at hand. Plus a focus on your future.
Because by focusing on the task in front of you, you will ensure it is good enough to build your reputation.
But there is no point building a reputation if you are not focussing on where your career is headed.
I know this all sounds a bit confusing. In fact I think I may even be confusing myself.
But what I mean is this:
If you are working in a creative role of any kind, always think about what you need to do to become a senior creative.
And the first step you need to take is to stop calling yourself a junior.Tweet