The Monday Morning WHIP // 113

Whether you’re relaxing in Melbourne today, or contemplating the suckiness of being back at work on a Monday morning — take a few minutes to read Luke (http://heywhipple and Stan (http://branddna NULL.blogspot‘s advice.

It’s a public holiday in Melbourne today, so while I’m enjoying my day off I’ll be borrowing the wisdom of Luke Sullivan for today’s Whip.

Luke is the man behind the must read advertising book Hey Whipple. He’s a veteran of the industry and one of its wise men.

He recently published an article (http://www NULL.heywhipple about a talk he gave at South By Southwest. It is required reading for anybody who works as a creative.

And especially for anyone contemplating a career as a creative.

Written by Junior
Originally posted on: 14/03/2011
Category: WHIP
Tagged: .
More WHIP?